JOURNALIST, COPYWRITER, PR SPECIALIST,
JOURNALIST, COPYWRITER, PR SPECIALIST,
With over eight years of experience in media, brand management, and content creation, I am a freelance journalist, copywriter, and PR specialist.
I have a proven track record of securing high-profile media placements, creating engaging content strategies, and building engaged communities for both corporate clients and publications.
In my freelance projects, I have pitched, researched, and written articles for High Times, Hiii Magazine, Broccoli Magazine, Cannabis Now, Byline, Where’s Weed, and other top-tier publications.
I created and write the "High Design" newsletter, exploring the intersection of cannabis culture and design trends, which has grown to over 200 subscribers.
I deliver SEO-optimized content, brand copy, and creative direction to clients across various industries.
Key Clients: Where’s Weed, Playboy, Sackville & Co., Garden Party, Honest, Burning Tree, An American Cannabis Story, Pearl VT, Family Promise of Southern Chester County
At OCM Digital Marketing, I serve as a copywriter and editor, utilizing SEO best practices to create marketing materials (including social media, website, newsletters, etc.) and product copy.
Key Clients: JG Wellness, Hello Again, burn. Candle Bar, Sati Soda, Panko Bunny, Wooversity, The Cadence, Vermillion Hill, Alchemy Naturals, Align Chiropractic, Women in Cannabusiness, Zweigle’s Hot Dogs, Hummingbird, Chester Cannabis, Psylutions, Lake Country Growers
At Prismatics, I serve as a copywriter and publicist, regularly developing press releases, media lists, and pitches that secure placements in high-profile outlets, including Vogue, Los Angeles Times, The New York Times, CNN, and many more. I conduct competitive research to refine brand positioning, develop targeted media strategies, and identify key media partners, including journalists and influencers.
Key Clients: Yew Yew, Stone Road, Anytime Seltzer, NeauTropics, GoEasy, DoubleBlind Magazine, BREZ, KA! Empathogenics, Puff Herbals, Lucy, NWM, Koi CBD, Rove, Zenbarn, New Brew, Snugbox, Quantum Clinic, Ultranative, Flowerhead, Weedland, Feral Fungi
For The Pairist, I organize promotional events and in-store activations to drive brand visibility and market penetration. I also conduct staff education and create marketing materials to boost brand awareness. Finally, I create promotional materials for the brand, including zines, product descriptions, and website content.
At CRTKL, I produced blogs, white papers, and website content for a global architecture firm. I ghostwrote thought leadership pieces, including a cover story for Medical Construction + Design Magazine, and maintained a comprehensive content calendar.
Finally, I co-created Buds in Bloom, a collective developing events for women with the mission to destigmatize and celebrate cannabis use.